Mexico to give up the right to host 2017 World Swimming Championships
Post by jack@poqswim.com
Five years ago, Because was trapped in a
financial crisis, Dubai give up the right to host the 2013 world swimming
championships which he has got from China Hong Kong, Madrid, Hamburg, and other
six cities with many difficulties. It has made the world surprise about this
behavior. Currently, the embarrassment has been gradually forgotten. There are
some very similar thing has happen. Because the impact of international oil
prices plunged by the Mexican government announced in April, because it is
difficult for the city of Guadalajara to bear the huge cost of running the game,
The office of Mexico have to give up the 2017 World Tour event.www.poqswim.com
For the world swimming championship, it
costs a lot of money, but with few benefit, Based on the Guadalajara which has
give up this most fame "one of the world's major race”. It makes people to
realize the scars. On the competitive level of swimming, the swimming world
championships have always been the undisputed benchmark in the profession. It
has Yinsuo Pu, Michael Phelps and other swimming superstar to emerge and rise to
the highest, but now has suffered the embarrassment of little benefit.
Fortunately, last week, the city Budapest which announced took over in 2017
World swimming championship, FINA also be temporarily alleviated the immediate
need. However, if this balance is now a serious uneven economic account on the
1st unable to settle, winter swimming world championships will still not be in
the past.
Superstar fault scarce opportunities www.poqswim.com
World Swimming Championships is not without
its own spring ushered through, in this century, two generations of Thorpe and Michael
Phelps swimming superstar turned out that it had to rely on broadcast revenue
to spend some happy times of plenty. However, another great star will
eventually stepped down, only the establishment of a mature business model in
order to make long-term favored by the market, and drive more talented young
people into the pool.
As a global epidemic of mass sports,
swimming is not the lack of mass base, but FINA has as limited in commercial
development. In fact, the athletic types, swimming and track and field has many
similarities. However, when the IAAF Diamond League has already launched other
commercial events, FINA's short-course swimming World Cup in addition to
outside events still retains most of the traditional athletic tournament
appearance. Lack of business degree, hamper their enthusiasm in the brand
business. Until now, the official partner of FINA's only Nikon Omega
influential in the world, and the remaining part of the city, mostly
specializing in market local brands.
The reason, both swimming events can expose
advertising booth rare congenital factors - and different track and field
events, swimming Players only cap out of the water, unable to effectively brand
appearing on swimwear, but also with FINA operation of ideas are not unrelated. www.poqswim.com
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